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SIRI GARBER

Siri Garber, founder of Platform Public Relations in Los Angeles, has a groovy voice—a raspy, powerful one that probably makes some of her male clients think about pleasure, rather than business, when she picks up the phone. But this celebrity publicist’s throaty purr isn’t a result of barking orders. “I think some of us [in the public relations industry] are seen as pushy, bitchy bulldogs, that’s not me. I don’t believe in raising voices or screaming,” says Garber. Her approach for dealing with stars? “I don’t overstep my boundaries, but I’m there if they need me, like when someone starts asking inappropriate questions.” Even when faced with an ugly, public ...

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SKETCHBOOK: JES IRWIN

“As a child I was obsessed with my best friend’s grandfather because he was the only person I knew who had tattoos!”

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SKETCHBOOK: JESSICA MASCITTI

Jessica Mascitti didn’t pick art; art picked her. “It wasn’t a choice,” she says. “I can’t do anything else.”

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SKETCHBOOK: MATT AHN

Matt Ahn embraces the universal nature of art. “My art is a reflection of all the styles I study and am influenced by, translated in my own way,” he says. “All art is connected somehow.”

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SKETCHBOOK: MATTHEW AMEY

Matthew Amey brings “clean lines, solid color, and pain” to tattoos. He can also decorate more than people, having recently won Uncommon Good’s Wall Art Challenge.

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SKETCHBOOK: RUSSELL KELLEY

Taking from the old but propelling tattoo art forward, the neo-traditional inker uses his gift as a present to his clients and the world at large: “I feel like when I design a tattoo for someone, that’s my gift to them.”

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SKRATCH

Southern California custom car guru Skratch laughs cautiously about the flowing script across the front of his Skratch’s Garage T-shirt that reads, “I ain’t the best but I’m better than you...

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SLAVE TO THE NEEDLE TATTOO AND BODY PIERCING

When Jon “Honest Jon” Boetes picks up his coffee before going to tattoo at Slave to the Needle in Seattle’s bohemian Ballard neighborhood, he sees his tattoos on the staff at Cafe? Bambino. And when he is done for the day, he unwinds next door at the Tin Hat Bar & Grill, where more of his artistry is on display behind the bar. “In Seattle it is sort of weird to not have tattoos,” Boetes says.

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